Facebook Linkedin Instagram Youtube Newspaper
Find a Certified Advisor
Product Image - Luxury Travel Specialist

Luxury – A Travel Specialist Course: 4th Edition

$89.00

Become a Certified Luxury Travel Specialist. Learn to understand each client’s needs, exceed expectations, and stand out in the luxury travel market.

EDUCATION HUB: This course is included!

INDUSTRY LEADING Training, FOR OVER 59 YEARS

Welcome to the Luxury Specialist Course

4th EDITION

Discover what today’s luxury travelers value and how to reach them. Explore the trends, experiences, and products shaping luxury travel, then learn to match them to your clients. Build the marketing, branding, and sales skills to set yourself apart.

Free Specialist Webinar

We want to take the opportunity to thank all the luxury travel experts who were so generous with their advice to make this an unparalleled educational experience. We owe a huge thank you to all our sponsors who helped bring this course to life, in particular, Explora Journeys.

Our Sponsors:

IHG Hotels - logo
Explora Journeys - logo
Star Jets International - logo
MIcato Safaris - logo
IC Bellagio - logo

Practical tips and advice

Luxury Travel Experts share insider information to enhance your sales and marketing skills.

Multi-media presentations

Enhance your understanding with new ideas and tips from presentations to elevate your knowledge and know-how. 

Application activities

Develop plans and layer your learning utilizing practical and timely application activities, quizzes, and knowledge checks.

Become a specialist

 Establish your consumer-facing luxury brand by earning coveted and well-recognized industry certification.

Journey to Success

Your Learning Experience

The immersive online learning experience is thought-provoking, focuses on today’s real-life scenarios and provides practical knowledge to help you build even greater experiences for your clients.

Luxury Travel course on a variety of computer and mobile devises.
"Knowledge is key in the luxury market. As a luxury travel advisor, you need to be prepared to understand your clients’ needs, wants and passion points and have the ability to service those. This course elevates your knowledge and provides guidance for a successful luxury travel business.”
Chris Austin - Head shot
Chris Austin Chief Sales Officer, Explora

Course Curriculum

Introduction to Luxury Travel

  • Introduction to Luxury Travel
  • What is Luxury Travel?
  • What Motivates a Luxury Traveler?
  • Luxury Travel Trends

Luxury Travelers

  • Luxury Travelers

  • The Charectoristics

  • The Types

Luxury Travel Products

  • Cruising

  • Accommodations

  • Tours

  • Private jets

  • And more

Luxury Travel Branding and Promoting

  • Direct Mail, Advertising, Networking, Show and Tell
  • Newsletters, Public Relations, Conferences/Virtual Events, Word of Mouth
  • The Internet and Your Website, Social Media, Blogs, Netiquette

Luxury Travel Sales

  • Understanding the Luxury Sales Process 
  • Luxury Product Sales Strategie 
  • Creating the WOW Effect

Creating a Luxury Travel Marketing/Business Plan

  • Competitive Analysis
  • Marketing Strategy

Become a Certified Luxury Specialist and be ready to increase your business. 

  • Students have 12 months to complete their studies
  • Take the closed book multiple choice test 
  • Complete Experiential Checklist
Approved CEU logo

Continuing Education Units

Completion of this course qualifies for 10 CEUs toward maintaining the CTA, CTC, or CTIE certification.

Education Hub sample page on a laptop

Education HUB

Whether you’re aiming to grow your bookings, strengthen your expertise, or elevate your service, the Education Hub is your ultimate resource for continuous learning and professional success.

Start exploring today and unlock your full potential.

DETAILS

RETURNS/REFUNDS:

All products purchased from The Travel Institute are NON-REFUNDABLE. This includes memberships/subscriptions; online/downloaded courses and materials; textbooks and reference materials; and/or materials not created by The Travel Institute (3rd-party products). Damaged products will be exchanged for the same title.