CTA 2017

From: $33.25 / month for 12 months and a $25.00 sign-up fee

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Welcome to the New Certified Travel Associate (CTA) Program

Are you looking to grow your sales, enhance your value with clients, improve your efficiencies, make yourself more marketable – and of course, earn more? The Travel Institute’s all-new CTA course gives you the tools and knowledge to accomplish all those things and much more.

What You Will Learn


The new curriculum was written by subject matter experts and covers 15 critical areas of study designed to teach you how to be the very best travel professional. The learning experience is in-depth, thought-provoking, and delivered in a variety of blended learning formats. The new CTA program is a practical, real-life approach to your on-the-job success.

CTA Table of Contents

Professional Skills Modules:

  1. Business Ethics
  2. Business Writing Skills
  3. Customer Service
  4. Customer-Focused Selling
  5. The Art of Listening and Communicating
  6. Teamwork
  7. Time Management
  8. Understanding Customer Needs

Practical Skills Modules:

  1. How to Prevent Credit Card Fraud
  2. Planning Itineraries
  3. Selling All-Inclusive Resorts
  4. Selling Escorted Vacations
  5. Selling Special Interest Travel
  6. Touring the World
  7. Travel Insurance

Your Study Options


Whether you access the materials online or in print, the entire program is all self-paced. That means you determine the schedule and how much time you spend on a particular topic. Some you’ll breeze through. Others, you’ll take a deep dive before moving on. Each module follows the same learning platform that engages you through practice scenarios, application activities and did-you-know tips. Once you enroll in the program, you will have 12 months to complete your studies and take the final exam.  A virtual CTA workshop is also offered for an additional cost in the spring or fall to help you  prepare for  the final exam.



We want to make sure you get the most out of the CTA program, so we’ve established three requirements:

  1. You must have a foundation of travel industry knowledge before enrolling in the CTA program
  2. You must pass the standardized CTA exam with a grade of 70% or higher
  3. You must have a minimum of 12 months of industry experience to earn our CTA designation

Your Investment


  • Full Payment: $399
  • Payment Plan: $33.25 monthly, plus $25 non-refundable administration fee
  • Tuition includes access to online materials and testing fees


  • Full Payment: $499 plus Shipping
  • Tuition includes printed materials, testing fees AND online materials


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Additional information

Weight 15 lbs
Dimensions 11 x 8.5 x 6 in
Course Materials

Online, Both Print & Online, Online Payment Plan, Print & Online Payment Plan

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