Travel Agency Finances



Course Chapters

  1. The Importance of Financial Planning and Accounting   
  2. The Nuts and Bolts of Accounting   
  3. Financial Statements
  4. Analyzing a Business
  5. Managing Cash Flow      
  6. Using Financial Planning to Improve the Business 

Understanding your organization’s finances is a critical component to the success of your business. The first step in running a successful travel company is to develop a sound business plan and strategy. Equally important is the second step, which is to finance the strategy and then manage the money earned by the business.

Enhanced Learning

Utilize search functionality, learning objectives and summaries by chapter, printable spreadsheets, and practical scenarios designed to help you forecast and budget.


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The travel agency business is unique in when it earns its revenue. You can have sales but no revenue. As a travel business owner, it is important that you understand how to set up your budget, how to account for your sales and commissions, and how to manage your cash flow. After completing the readings and activities in Travel Agency Finances, you will be able to:

  • Explain the primary purposes of financial planning, management, and accounting;
  • Choose an accounting software program to automate your accounting tasks;
  • Determine whether you should hire an accounting professional/bookkeeper;
  • Define the link between customer relationship management (CRM) and accounting;
  • Identify the components of external financial statements;
  • Describe the importance and functions of internal financial reporting;
  • Analyze the relative financial strength of your business;
  • Improve your cash flow;
  • Use several different strategies to analyze the performance of your business;
  • Forecast and develop a budget.

PRemium Access

The Travel Institute’s Premium Member Access provides unlimited use of our exclusive online, searchable library of content for the just-in-time learning and on-demand advice you need when you need it


All products purchased from The Travel Institute are NON-REFUNDABLE. This includes memberships/subscriptions; online/downloaded courses and materials; textbooks and reference materials; and/or materials not created by The Travel Institute (3rd-party products). Damaged products will be exchanged for the same title.

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