- Prioritize your money-making work
It takes, on average, 15 minutes to get in the zone– you know– that spot of productivity that you plow through work? The work that pays the bills: client emails, quotes, booking confirmations, client calls, marketing, for example.
Flipping into social while waiting for a payment to process removes you from the zone and then you have to start all over again… takes another 15 minutes to be in the groove.
You might need to pop in to FB to ask a question and while you’re waiting for someone to reply, you start to scroll, lose your focus and then you forgot you even asked a question to begin with. 45 minutes later…. You’re wondering where your time went.
You will notice you will get your work done much faster when you dedicate a chunk of time without distractions, doing less and making you more productive.
- Save social media networking for when you have finished the money-making tasks
Once you have finished your money-making work “in the zone” go in and network on social, build those connections, use it as your down-time after you are done for the most part. Are we ever really done? Answer questions in groups, watch some education live videos (or the replays).
3. Give your brain the rest it needs
Our brain is a muscle. Think of how you feel after an intense workout, your muscles need to rest, right? So does your brain.
Our brains are inundated with information—thanks to our smartphones, social media, and all the dings–which means there isn’t enough time for it to rest.
Just because you can keep answering emails or checking Instagram doesn’t mean you should. These little things all take brain power, which then depletes its ability to do the best work. This leads us to spin our wheels, thinking we are busy. Your brain is busy but you’re not accomplishing much. Resting will actually help you stay in the zone and concentrate.
- Don’t waste a well-rested brain
Resist the urge to check social media or email from bed first thing in the morning. This is hard, really hard. However, your brain is so well rested—don’t waste that precious energy on mindless scrolling.
- Take 20 minutes per day next week in my free challenge: Stop missing out on sales!
This free challenge is for you if:
You’ve scrolled through Facebook one too many times to see past clients you sent to Disney in 2019 and they were at Beaches Turks and Caicos last week! You have calculated the commissions you missed out on and want to take action.
OR
You’re having trouble getting back into the swing of things and you want to be part of the “revenge travel” trend. You need to get back into the groove of the business (and start making $$$).
OR
You’re doing “all the things.” Yet your leads wind up booking with Costco or on their own.
CHALLENGE DETAILS
April 26-30 Mini Lessons 5 minute mini lesson on video + 15 minute task
Monday: No Assuming
Tuesday: How to explain Costco discounts to clients
Wednesday: Why behind-the-scenes posts are important
Thursday: Planning an expert series
Friday: Sticky Note Post Planning Party
Monday 5/3: Catch-up Day if needed to complete the challenge
Tuesday 5/4: Celebration and prize winners and Bonus Class: How to write posts so your followers will click, like, and comment – my post-writing formula!
The challenge will take place on Facebook, LinkedIn and by email.
Dana Zificsak, CTIE, is a certified business coach and member of The Travel Institute’s Professional Educators Program who knows many travel agents struggle with what to post on social media. She teaches a step-by-step formula, which results in posts that invite their followers to click, like, and comment.
