Wellness tourism is booming right now, and there is no indication it will slow down. People are making their personal health and wellbeing a top priority at home and taking those newly formed habits and practices with them when they travel. Therefore, consumers need knowledgeable agents who can find the best wellness travel fit for them and make the best product recommendations.
“The Wellness Travel Specialist Program, First Edition, offers so much insight into wellness travel trends of today! It also gave me more insights as to how to qualify my client’s wellness travel needs, so I can offer the client THE BEST experience.” Shayne Messina, CTA
In collaboration with the Wellness Tourism Association (WTA), The Travel Institute is excited to launch the 2nd Edition of its very popular Wellness Travel Specialist Course to enable advisors to meet the demands of a growing traveler segment focused on incorporating healthful elements into their travel plans.
The following is a sample from the brand-new Second Edition of the Wellness Travel Specialist program:
How do you make sure you can match the best products to your individual clients? A must-do technique for selling any travel products is the consultative approach. This requires you to explore, probe and analyze the customer’s lifestyle and habits, previous vacation destinations, and likes and dislikes. The art of asking the right questions is at the heart of this consultative approach. You need good questioning skills to
- Control the dialogue; ask good questions but, more importantly, listen to the answers!
- Be interested in what the customer is saying
- Adapt the conversation to buyer comprehension
- Clarify meaning
- Obtain a commitment
Here are several suggested questions to ask when helping a client looking to plan a wellness vacation. These responses will assist you in finding the perfect fit.
What is your goal or intention for this wellness vacation?
According to the 2022 Wellness Tourism Association (WTA) Wellness Travel Consumer Survey, the top goals for a wellness vacation were:
- General, Overall Reboot (39%)
- Meditation/Mental Wellness/Wellbeing (21%)
- Recover from a Stressful Time or Personal Loss AND Reconnect with Self (both tied at 13%)
What are the most important things your wellness vacation MUST include?
It could be anything, and most everyone will have a different response, such as healthy food options, accessible nature, or access to spa treatments. The Top Must Haves from the 2022 WTA Survey are:
The following is a sample from the brand-new Second Edition of the Wellness Travel Specialist program:
How do you make sure you can match the best products to your individual clients? A must-do technique for selling any travel products is the consultative approach. This requires you to explore, probe and analyze the customer’s lifestyle and habits, previous vacation destinations, and likes and dislikes. The art of asking the right questions is at the heart of this consultative approach. You need good questioning skills to
- Control the dialogue; ask good questions but, more importantly, listen to the answers!
- Be interested in what the customer is saying
- Adapt the conversation to buyer comprehension
- Clarify meaning
- Obtain a commitment
Here are several suggested questions to ask when helping a client looking to plan a wellness vacation. These responses will assist you in finding the perfect fit.
What is your goal or intention for this wellness vacation?
According to the 2022 Wellness Tourism Association (WTA) Wellness Travel Consumer Survey, the top goals for a wellness vacation were:
- General, Overall Reboot (39%)
- Meditation/Mental Wellness/Wellbeing (21%)
- Recover from a Stressful Time or Personal Loss AND Reconnect with Self (both tied at 13%)
What are the most important things your wellness vacation MUST include?
It could be anything, and most everyone will have a different response, such as healthy food options, accessible nature, or access to spa treatments. The Top Must Haves from the 2022 WTA Survey are:
