In today’s complex and competitive travel landscape, standing still isn’t an option. That’s why more and more travel professionals are turning to continuing education and certification—not just to learn, but to lead.
But don’t just take our word for it. Hear it from your peers—those who’ve taken the step to invest in themselves and are reaping the rewards.
“As a travel professional, certification is an important piece of reflecting my dedication to the profession,” said Drew Daly, CTIE of World Travel Holdings. “When I share with people that I have received the CTIE certification, it helps build credibility.” He goes on to say that the certification often sparks dialogue about what it takes to earn it—and why it matters. That visibility and validation goes a long way with clients who want to work with true experts.
Certification doesn’t just elevate your brand in the eyes of others—it changes how you see yourself. Amy Shapiro, CTA, of Wave Goodbye Vacations and Honeymoons, reflects: “My CTA achievement has given me more confidence and, I believe, more credibility.” That sentiment is echoed by Gena Garcia, CTA of Automobile Club of Southern California, who puts it simply: “The confidence and credibility will be the most valuable differences being certified will make in your career.”
Confidence is powerful—but let’s talk results. It’s been proven that travel advisors with certification from The Travel Institute see significant and measurable increase in their sales.
Rowanne Gallo, CTC, of Globetrotters, Ltd., said it best: “I can’t stress the importance and success rate of this program after completion! My agency’s bookings and revenue increased exponentially!” Certification helps you work smarter, not harder—strengthening your business acumen, sharpening your communication skills and building trust with your clients.
Hans Hess, CTC, of Cruise & Vacation Planners, agrees: “It has benefited me by helping me learn business methods and practices that will help make me a professional travel advisor.” The right certification isn’t just about passing a test—it’s about transforming your approach to your business.
Sabine Graf, CTIE, of LetsUTravel, Inc., puts it perfectly: “On a day-to-day basis, we get into a routine where we service and cater to our clients and tend to forget about ourselves. The continued education is invaluable. The inspiration and the acknowledgement by my clients and peers are priceless.”
At the end of the day, certification is more than a milestone—it’s momentum.
And right now, there’s never been a better time to join your peers. We’ve just launched 50% Certification Scholarships to make it easier for passionate professionals like you to take that next step. Whether you’re looking to sharpen your customer service, boost your sales or lead your team with confidence, now’s your moment.
So, if you’ve been wondering what’s next for your career, let these voices guide you. Enroll in the CTA, CTC, or CTIE program today—at half the tuition—and join this growing community of leaders. It’s your career, your reputation, and your industry—invest in them. Because when you grow, we all rise.
