Destination knowledge is critical to your job as a travel consultant—perhaps now more than ever. It is so important to differentiate yourself in the travel industry. Specialization and immersion in a region—particularly one in a nearby country—can help you do that.
Clients rely on your expertise to find their perfect vacation destinations. Our practical tip of the week, then, is to take a peek at Bermuda.
For a more comprehensive study of this popular country in the Atlantic—and to expand your knowledge about the islands in the Caribbean—enroll in our online The Caribbean – A Destination Specialist Course. If you have Premium Access to our vast Library, the course already is included at no charge as part of your benefits! If you don’t have access to all the Destination and Niche Market courses contained in the Premium Access Library, sign up today.
Premium Access also includes all recorded and live webinars like This Is Bermuda, presented March 13, 2023 at 1:00 pm (EST) by the Bermuda Tourism Authority. Enroll today for this popular presentation!
Bermuda’s Nine Parishes
In 1616, the islands were surveyed and divided into tribes (shares of land), each one named after a member of the original Bermuda Company. These tribes are today’s nine parishes. From west to east the parishes are:
Pembroke, with Hamilton, the capital and a port:
Hamilton Parish: (different from the site of the city)
Exploring new destinations and niche markets is always a good idea. Remember that being a specialist makes YOU special to your clients!